All blog posts

All blog posts articles

Klaviyo news
20 Feb 2025
Introducing the only CRM built for B2C

Today, we are launching several new features and tools that make us the only CRM built for B2C.

Why Klaviyo built the only CRM for B2C

Learn about the history of CRM software and how Klaviyo changed the game by introducing the first CRM designed specifically for B2C businesses.

Emma Stenhouse
11min read
Customer data
19 Feb 2025
Future of CDPs is embedded

Discover customer data platforms (CDPs)—what they are, what they do, and how they can help you connect your entire tech stack and build cohesive customer experiences.

Jax Connelly
9min read
Customer data
19 Feb 2025
8 advanced CDP use cases to drive customer loyalty

Discover 8 powerful use cases that harness advanced CDP capabilities to unlock actionable insights, while offering the flexibility to transform and extend your data.

Jax Connelly
16min read
Customer data
19 Feb 2025
How to choose the best CDP for your business

Learn 7 key considerations to keep in mind when selecting the best customer data platform (CDP) for your business.

Jax Connelly
16min read
Customer data
19 Feb 2025
7 CDP benefits—even if you’re smaller than an enterprise

Learn how an embedded customer data platform can save you time and money, and 6 other reasons you might need a CDP.

Jax Connelly
19min read
How to maximise marketing analytics

Measuring performance is step one—discover how ecommerce analytics can help you capture more data and shorten time to impact.

Lizzie Davey
15min read
Klaviyo news
11 Feb 2025
Transform your WooCommerce store with Klaviyo

Simplify marketing automation with Klaviyo’s WooCommerce integration. Create personalized email, SMS, and mobile push campaigns to drive revenue.

SMS marketing
6 Feb 2025
How to conduct an audit of your SMS program

SMS marketing programs can be a crucial part of cultivating customer relationships. Learn how you can assess the health and effectiveness of those efforts.