Email marketing
Email marketing remains the bedrock of customer engagement and revenue generation for B2C brands. More than a simple communication tool, it's evolved into a sophisticated channel for personalization, automation, and relationship building at scale. Explore how leading marketers are reimagining email strategies to drive engagement, nurture customer loyalty, and create consistent revenue streams through authentic, data-driven campaigns that resonate with today's consumers.

Email marketing
Improve your deliverability before BFCMAug 21, 2025
Get ahead of BFCM chaos. Learn how to improve Black Friday email deliverability with expert-backed tips on list hygiene, segmentation, authentication, and re-engagement—before peak season hits.

Email marketing
When to send Black Friday emailsAug 19, 2025
Timing can make or break your Black Friday success. Discover when to send Black Friday emails, SMS, and WhatsApp messages to drive engagement, maximize revenue, and win the inbox—backed by Klaviyo’s latest consumer and platform data.

Email marketing
How to use email tags to increase email efficiencyAug 14, 2025
Learn about how to use Klaviyo’s custom profile properties to tag your emails and build cost-efficient email campaigns.

Email marketing
FAQs for migrating to Klaviyo Aug 13, 2025
Migrating to Klaviyo? Get expert insights on timing, tools, and tips to maximize your impact before Black Friday & Cyber Monday.

Email marketing
Grow your lists for BFCMJul 16, 2025
Discover how to use web forms and pop up forms to grow email and SMS lists before BFCM. Get tips, formats, and compliance strategies. Start now with Klaviyo.

Email marketing
How to build your email marketing funnelJun 13, 2025
Discover 9 stages of an effective email marketing funnel to help you drive more revenue with email throughout the customer journey. See brand examples and read expert insight.

Email marketing
Email design inspiration for 2025, plus brand examples. Jun 13, 2025
7 Email design trends to keep an eye on for 2025, plus insight from industry experts.

Email marketing
12 Black Friday Cyber Monday email examples for 2025Jun 11, 2025
Explore Black Friday Cyber Monday email examples from top brands like Beyond Yoga and Shinola. Learn what worked, get expert tips, and see their successful results.

Email marketing
Drip campaign ideas for email marketingJun 5, 2025
Learn how to build effective drip marketing campaigns with real examples, setup steps, and tips to drive more revenue.