All blog articles

Unlock the power of customer journey mapping to boost email revenue. See how mapping every touchpoint builds loyalty, retention, and lasting growth.

Discover 6 last-minute BFCM tips: optimize Klaviyo flows, re-engage buyers, protect deliverability, and schedule campaigns to maximize sales.

BFCM drives more new shoppers than the previous 3 months combined. Discover the data behind peak season success—and how brands can use Klaviyo to turn one-time buyers into loyal customers through smarter, omnichannel marketing.

Discover 4 AI trends reshaping ecommerce and how engineers can build for the AI-native consumer as AI transforms shopping, trust, and digital experiences.

Gather the customer data you need to send relevant offers this Thanksgiving. Learn how segmentation can boost revenue and improve customer relationships ahead of BFCM.

Gmail’s new updates are here: see what changed, why it matters, and how marketers can adapt ahead of BFCM.

Achieve more in 3 months with Klaviyo Marketing Analytics. This calendar gives you the structure and documentation you need to level up.

Discover 10 key takeaways from K:BOS 2025 – from AI-powered marketing and omnichannel strategies to loyalty, data, and community shaping the future of B2C.

Get to know K:AI Marketing Agent, the AI that plans, builds, and launches campaigns so marketers can save time, stay on brand, and grow faster.