Klaviyo news
Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform’s evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.

Klaviyo news
Klaviyo data is now in Claude Jan 23, 2026
Bring your Klaviyo marketing and customer data into Anthropic’s Claude to analyze performance, uncover insights, and take action—without exporting data or rebuilding dashboards.

Klaviyo news
Introducing Segments from FunnelsJan 14, 2026
Turn marketing funnel analysis into actionable segments—without spreadsheets or rebuilding logic. Re-engage drop-offs and personalize faster with Segments from Funnels by Klaviyo.

Klaviyo news
Locale aware catalogs: sync Shopify Markets with KlaviyoJan 14, 2026
Sync localized product catalogs from Shopify Markets into Klaviyo to deliver accurate pricing, language, and products for every customer in every region.

Klaviyo news
Social list growth: Turn social followers to subscribersJan 14, 2026
Turn Instagram engagement into high-intent email and SMS subscribers. Social Auto-replies by Klaviyo helps brands convert social followers into long-term customers.

Klaviyo news
Personalized Send Time: AI for send time optimizationJan 14, 2026
Personalized send time uses AI for send time optimization, delivering messages when each shopper is most likely to engage, click, and convert.

Klaviyo news
Video messaging: Send marketing videos across mobile Jan 14, 2026
Send high-quality marketing videos across WhatsApp, RCS, MMS, and Push—natively with Klaviyo. Turn fast mobile moments into meaningful engagement.

Klaviyo news
Deliver sophisticated, segmented omnichannel campaigns with audience filtersJan 14, 2026

Klaviyo news
State-Aware SMS Compliance: Quiet Hours & Frequency Capping Jan 14, 2026
Stay compliant without slowing growth. Learn how Klaviyo automatically enforces state-level SMS quiet hours and frequency limits to protect deliverability and performance

Klaviyo news
Coupon retrieval: Turn “Do you have a coupon?” into a sale Jan 14, 2026
Shoppers ask for coupons at checkout. Klaviyo’s Customer Agent instantly retrieves the right code in conversation—reducing friction and recovering lost sales.