All blog articles

All blog articles articles

Email marketing
Jul 6, 2023
Everything you need to know about email deliverability

A deep dive into email deliverability: what it is, what affects it, best practices and brand examples.

Maddy Osman
19min read
Klaviyo news
Jun 28, 2023
Use the Klaviyo-Ordergroove integration to deliver personalization throughout the subscriber journey

We’re excited to announce the launch of a new integration with Ordergroove. With rising customer acquisition costs and slowed consumer spending, many ecommerce brands are focusing on ways to increase customer lifetime value from their existing shoppers. One way to do this is by offering subscription experiences, which offer customers more convenience and value in […]

Email marketing
Jun 27, 2023
Beyond "Shop Now": how to inspire action with email CTAs

Creating a high-performing CTA is harder than you think. Learn about email CTA types and best practices, with 12 examples from real ecomm stores.

Profile photo of author Tiff Regaudie
Tiff Regaudie
15min read
Klaviyo news
Jun 27, 2023
Introducing product reviews, powered by Klaviyo

Reviews continue to be an integral part of the online shopping experience. 95% of consumers read online reviews before making a purchase. Additionally, over half of shoppers consider product reviews to be the most crucial part of the online shopping experience. But, it can be surprisingly hard for brands to collect reviews while providing a […]

Klaviyo news
Jun 22, 2023
Move faster with our redesigned template library

Picture this – your email template designer is on vacation and your boss tells you that there’s an urgent last minute campaign that needs to be sent out. You log into Klaviyo, create a new campaign, and cold sweats start to set in at the prospect of having to design this email on your own. […]

Profile photo of author Shoshana
Shoshana
2min read
Customer review marketing: boost sales and trust

Learn how customer review marketing can build trust with potential buyers and increase conversion rates across your marketing efforts.

Profile photo of author Tiff Regaudie
Tiff Regaudie
15min read
Why ecommerce reviews matter—and how to get them

Why do ecommerce reviews matter? Most consumers won’t buy from you without them. Learn more in this blog from Klaviyo.

Profile photo of author Jax Connelly
Jax Connelly
20min read
Klaviyo news
Jun 16, 2023
Grow your business with Klaviyo and PrestaShop

We’re excited to announce that Klaviyo and PrestaShop are strengthening their existing partnership by making Klaviyo the chosen marketing automation partner for PrestaShop merchants. As part of this partnership, we have launched a new solution as part of PrestaShop Essentials. PrestaShop Essentials is PrestaShop’s signature suite of modules that bring together essential features for merchants […]

For developers
Jun 14, 2023
Solution Recipe 21: How to save event properties to profiles for use in email, SMS, and segments

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers and technically-advanced users. Note: We do our best to make sure any code and API references are accurate and current when this […]

Nina
6min read