All blog articles

We’re constantly making Klaviyo better, with new features, updates, and upgrades designed to help your business thrive.  This October, we’re highlighting features that will save you time, connect you with the info you’re looking for, and give you even more flexibility, so you can focus on creating great experiences for your customers. October product highlights: […]

Learn what types of cyberattacks you need to watch out for, plus how to protect your team and Klaviyo account from suspicious activity.

Today, security and data protection are more important than ever. There have been 3 billion more cybersecurity attacks on consumers in 2022 compared to 2021, and it’s estimated that this number will continue to rise over 15% year over year. The main causes of these attacks come from misconfigurations, human error, poor maintenance, and unknown […]

SMS marketing myths make users wary of the channel. Here we debunk those marketing myths to help you get set up and grow the channel.

Do you ever wish you could talk to the customer who came to your site, signed up for your newsletter, clicked on a few products, and then left? Understanding their behavior, down to the time they spent looking at each product, would allow you to speak to their needs and increase your chances of winning […]

Enterprise companies need more than a legacy tech stack to create omnichannel personalized marketing at scale. Klaviyo CDP is an option.

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers & technically-advanced users. Note: We do our best to make sure any code and API references are accurate and current when this […]

We surveyed 3.5K+ consumers in North America about how they shop, when, where, and why to get you these 778 online shopping stats.

In this product release Klaviyo has added a new button to our classic email editor so marketers can convert their already built campaign, flow, and templated emails into our new email editor. The new editor unlocks some of the most requested features when it comes to building email content, so we’ve made it easy for […]