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All blog articles

AI review headlines are here

There’s no denying that AI is playing a major role in transforming the online shopping experience. AI has enabled ecommerce businesses to deliver a more seamless, personalized, and efficient shopping experience while unlocking valuable insights. For product reviews in particular, there is a huge opportunity for companies to harness AI to make smarter decisions and […]

Increase customer lifetime value with Klaviyo and PAR® Punchh®

We’re excited to announce the launch of a new integration and partnership with PAR Punchh, a leading loyalty and engagement platform for restaurants.  As restaurants face greater competition in the new normal following the pandemic, loyalty programs are becoming a key differentiator for restaurants and a leading driver of customer retention. When a guest joins […]

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Oct 31, 2023
Optimize Your Conversion Funnel with Multi-Step Form Analytics

In this product release  We are excited to introduce a new update to Klaviyo’s Sign-up forms: Multi-Step Form Analytics. This feature equips businesses with a comprehensive view of their multi-step signup forms, allowing them to understand, track, and optimize the performance of each step. In this blog post, we’ll dive into how Klaviyo’s Multi-Step Form […]

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Oct 31, 2023
Beyond the basics: 7 advanced marketing automation examples

Learn about creative ways to maximize your marketing automation efforts—and keep customers feeling seen and satisfied over time.

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Oct 31, 2023
How to set up a strong marketing automation strategy

Before you start setting up your automations, here’s what you need to know about selecting the right tech and determining your marketing automation strategy.

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Oct 27, 2023
How to prepare for Gmail + Yahoo's new sender requirements

A full guide to Google + Yahoo’s new sender requirements for better deliverability.

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Oct 26, 2023
Proof that personalization outperforms blasts

Personalized email and SMS strategies have attained best practice status––for good reason. If you’re still focused on blasts, these 6 stories may change your mind.

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Oct 24, 2023
Solution Recipe: Append, unappend, and unset custom properties programmatically with Klaviyo

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers and technically-advanced users. Note: We do our best to make sure any code and API references are accurate and current when this […]

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Oct 19, 2023
6 email and SMS attribution questions to ask when shopping for a marketing platform

Marketing attribution is the foundation of any data-driven strategy. So ask these 6 questions before choosing your marketing automation platform.