All blog articles

SMS keywords are for SMS customization and personalization. They allow you to create a unique keyword so customers subscribe to your SMS campaign.

Learn how to create a Shopify SMS marketing strategy using your Shopify ecommerce store and start sending text messages with a sms platform like Klaviyo.

Identify the best times to send your customers email marketing messages so that your email open rates increase. Marketing automation platforms that offer more.

Find out how to identify your best customers based on CLTV and use them in Facebook Lookalike audiences to grow your list.

Although the answer to the question, “What’s the difference between SMS and email?” may seem obvious, each platform will affect your marketing strategy in several ways—beyond just the fact you’re sending to an inbox versus a phone. While email and text channels may be used simultaneously, the messaging, tone, and information you include will vary […]

Use a SMS marketing platform like Klaviyo to personalize messages from customer profile data and create MMS & SMS campaigns.

We detail Popov Leather’s transition from Mailchimp to Klaviyo and how the transition has helped them see a 30% increase in monthly revenue after the move.

To help you increase your open rates, learn which browse abandonment email subject lines are the most common, and which subject lines don’t work.

Find out how exit popups can help you build your email marketing list, why they’re effective, and the data Klaviyo has from users that set them up.