All blog articles

All blog articles articles

Klaviyo news
Nov 8, 2023
AI review headlines are here

There’s no denying that AI is playing a major role in transforming the online shopping experience. AI has enabled ecommerce businesses to deliver a more seamless, personalized, and efficient shopping experience while unlocking valuable insights. For product reviews in particular, there is a huge opportunity for companies to harness AI to make smarter decisions and […]

Klaviyo news
Nov 1, 2023
Increase customer lifetime value with Klaviyo and PAR® Punchh®

We’re excited to announce the launch of a new integration and partnership with PAR Punchh, a leading loyalty and engagement platform for restaurants.  As restaurants face greater competition in the new normal following the pandemic, loyalty programs are becoming a key differentiator for restaurants and a leading driver of customer retention. When a guest joins […]

Klaviyo news
Oct 31, 2023
Optimize Your Conversion Funnel with Multi-Step Form Analytics

In this product release  We are excited to introduce a new update to Klaviyo’s Sign-up forms: Multi-Step Form Analytics. This feature equips businesses with a comprehensive view of their multi-step signup forms, allowing them to understand, track, and optimize the performance of each step. In this blog post, we’ll dive into how Klaviyo’s Multi-Step Form […]

Profile photo of author Rob Hand
Rob Hand
4min read
Beyond the basics: 7 advanced marketing automation examples

Learn about creative ways to maximize your marketing automation efforts—and keep customers feeling seen and satisfied over time.

Profile photo of author Jax Connelly
Jax Connelly
17min read
How to set up a strong marketing automation strategy

Before you start setting up your automations, here’s what you need to know about selecting the right tech and determining your marketing automation strategy.

Profile photo of author Jax Connelly
Jax Connelly
16min read
Email marketing
Oct 27, 2023
How to prepare for Gmail + Yahoo's new sender requirements

A full guide to Google + Yahoo’s new sender requirements for better deliverability.

Profile photo of author Annie McGreevy
Annie McGreevy
11min read
Proof that personalization outperforms blasts

Personalized email and SMS strategies have attained best practice status––for good reason. If you’re still focused on blasts, these 6 stories may change your mind.

Profile photo of author Mae Rice
Mae Rice
8min read
For developers
Oct 24, 2023
Solution Recipe: Append, unappend, and unset custom properties programmatically with Klaviyo

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers and technically-advanced users. Note: We do our best to make sure any code and API references are accurate and current when this […]

Nina
9min read
Email marketing
Oct 24, 2023
How to use email tags to increase email efficiency

Learn about how to use Klaviyo’s custom profile properties to tag your emails and build cost-efficient email campaigns.

Profile photo of author Annie McGreevy
Annie McGreevy
13min read