All blog articles

All blog articles articles

Email marketing
Apr 3, 2024
BIMI: the untapped tool for email marketers

BIMI is designed to help email recipients easily identify legitimate emails from trusted emailers by displaying a verified logo.

Email marketing
Mar 21, 2024
7 ways to reduce your unsubscribe rate for increased retention and engagement

Your unsubscribe rate might seem like a minor metric, but it’s a key piece of your marketing strategy.

Email marketing
Mar 21, 2024
Rev up your revenue: 3 tactics to improve repeat purchase rate

Here are 3 practical ways to improve your repeat purchase rate today by leveraging your data to craft a repeat purchase rate strategy.

Profile photo of author erinaguilar
erinaguilar
10min read
Customer data
Mar 18, 2024
Your free RFP Template: 122 questions to ask

Use Klaviyo’s free RFP template to discern what marketing automation tool is right for you during the vendor evaluation process.

Profile photo of author Jax Connelly
Jax Connelly
23min read