All blog articles

Guide: differences between drip + nurture campaigns, including when to use each, brand examples, and strategies for success.

New features to help you track your deliverability and review trends, plus new ways to connect with your international subscribers. Top features this month Expand your SMS marketing capability with Klaviyo SMS in the Netherlands, Germany and France Easily add and manage new phone numbers for different regions directly within your account settings. Klaviyo SMS […]

New features to help you stay up to date with changing compliance regulations. Top features this month Use AI to quickly get help, without ever leaving Klaviyo Ask a question and Support AI will surface the right answer in seconds. AI will even suggest relevant help center articles for more detail. One-click unsubscribe links automatically […]

Dedicated click tracking allows you to create branded links, which is crucial for conveying credibility through email. Read about SSL and other best practices.

Discover SMS marketing best practices from top ecommerce experts. Tips for higher click rates and better engagement using personalized campaigns.

Explore success stories of Jenni Kayne, Huda Beauty, & Compass Coffee leveraging advanced SMS and email segmentation and marketing strategies to boost sales growth.

Leaders at 3 different agencies—CQL, In the Inbox, and SmartSites—share why they choose to partner with Klaviyo, in their own words.

Explore 3 email automation case studies to start creating successful flow campaigns that are personalized to your audience. Step up your marketing game today.

A dedicated IP structure can help email senders maintain reputation control. Learn how the benefits of this digital infrastructure differ from shared IP.