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Imagine walking into a coffee shop for the first time. The barista greets you with a warm smile, ready to suggest a popular drink or offer a sample of a delicious pastry. Their friendly approach makes you feel welcome and helps you feel more comfortable in a new environment. Now imagine you’re a regular. The […]

Learn best practices for improving your email deliverability rate and sender reputation to avoid the dreaded spam filter.

Learn why email list hygiene is important, and how, with 4 steps to a cleaner email list

Klaviyo customers achieved record-breaking results during BFCM. Learn about these winning multi-channel marketing strategies that defined BFCM in 2024.

100+ SMS marketing statistics from consumers in 13 European countries to inform your 2024 SMS Marketing Strategy

How to group people based on their personal context to build better relationships and deliver campaigns that resonate.

Browse abandonment emails can rekindle the flames of your audience’s initial interest in your brand. Learn how with these tips and examples.

Learn more about our highly requested Q4 product releases including updates to segment builder, enhanced email AI, and automated conversations.

Learn what a transactional email is, types of transactional emails, and how they differ from a traditional marketing email. Build brand loyalty today.