All blog articles

All blog articles articles

Platform
Feb 8, 2024
January release notes

New features to help you personalize and measure your marketing. We’re starting the year strong with a handful of new features from January, helping you activate your data, customize your reviews experience, and more. 5 top features this month Easily define your own conversion metrics and analyze with confidence Create a custom conversion metric, like […]

Lauren Foy
2min read
Platform
Jan 24, 2024
Use AI to create winning emails, faster

With the ability to effortlessly create content at scale, generative AI has become a staple for email marketers. AI is an incredibly powerful tool to eliminate busy work, increase productivity, and make room for meaningful projects. According to one study, generative AI can save marketers over five hours per week – the equivalent of over […]

Platform
Jan 18, 2024
Use AI to find the best display time for sign-up forms

Whether you use a full-screen, pop-up, or embedded form, you’ve likely experienced the power of using a sign-up form on your website to collect shoppers’ contact information and build your email and SMS lists. Nailing your form’s display time is absolutely essential for list growth – you only have a short window to capture people’s […]