All blog articles

New features to help you personalize and measure your marketing. The holiday season is upon us, which means we’re in the final stretch of the busy season. From enhanced security settings to allow admin or owner to reset multi-factor authentication for all users to our completely redesigned flow builder, we’ve added new tools to help […]

Here are 5 tactics to convince executive stakeholders to bring Klaviyo into your tech stack and resources to improve interest and Klaviyo adoption.

Our list of 9 great email subject line examples—with a breakdown of what makes them brilliant at connecting with their audiences.

Here are the most common customer churn reasons what how you can respond to improve your customer retention.

Here are 5 churn reduction strategies that your marketing team can implement to both combat and prevent churn in the first place.

Learn how to use the Klaviyo customer lifetime value (CLV) prediction model to predict customer churn more accurately than with a standard academic model.

Want to lay a foundation for sustainable growth? Implement these 5 email list best practices to set your campaigns up for success.

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers and technically-advanced users. Note: We do our best to make sure any code and API references are accurate and current when this […]

Everything ecommerce marketers need to know about Apple’s iOS 17 update, including link tracking protection.