Alexandra McPeak

Posts by this author

Learn how to use AI to optimize sign-up form conversion.

Learn how to A/B test messaging to increase conversions.

Learn how to consolidate your data to create more thoughtful journeys for customers.

Learn how to discount strategically with advanced segmentation.

Learn how to target disengaged customers with RFM segmentation.

Learn how to tailor messages by channel to achieve omnichannel personalization.

Discover SMS marketing best practices from top ecommerce experts. Tips for higher click rates and better engagement using personalized campaigns.

Learn why email list hygiene is important, and how, with 4 steps to a cleaner email list.

Learn all about Customer First Marketing. Get to know your customers and design experience prototypes based on those conversations.