The Klaviyo Power Up: everything you need to grow, all in one place

We’re excited to unveil a new experience that puts you and your business at the center of Klaviyo.

Today, we’re launching The Klaviyo Power Up. This is your all-in-one success center where you can find the help, resources, tools, and guidance you need to grow faster and get more value out of Klaviyo.

Being customer-first is a core value of our team, and you’ve given us tons of valuable feedback. You’re looking for Klaviyo to guide you to success, recommend proven strategies that work, and help you quickly when you need support.

Beyond that, you want to become a better marketer and gain a competitive edge that puts you ahead of the pack. So while you’ve been working hard to grow and scale your business, we’ve been working hard to figure out how to help you achieve success faster.

The Klaviyo Power Up unifies every resource that’s available to you under one easy-to-find roof. Access and search content across the Help Center, Klaviyo Academy, Klaviyo Community, and the Developer Portal all in one place. Search any topic and choose the format that fits how you learn best.

Did you know we offer on-demand courses, live trainings, videos, articles, and live office hours? Now, you can see it all in The Power Up.

Guided journeys to help you grow

Take your business to the next stage of maturity by following a Power Path. Each Power Path is a curated journey designed to help you reach new milestones in Klaviyo.

We’ll give you 3 objectives to focus on, with specific action steps along with educational content to help you achieve these objectives. Explore these Power Paths to find the one that best fits where you’re looking to go next with Klaviyo:

• Get started: Set up your account and build a strong foundation for a scalable digital marketing strategy.
• Beyond basics: Grow your lists through new channels like paid ads and SMS, then build a segmentation strategy with customer data.
• Optimize performance: Refine your strategies and gain efficiency by collecting more specific customer data and A/B testing.
• Advanced capabilities: Dive deep into customized experiences with tools like APIs, CDP, and more.

Plug into timely resources to expand your marketing potential

The Klaviyo Power Up features relevant resource recommendations so you’ll always know when we release new content to help you tackle an upcoming holiday or stay on top of industry trends. Never miss another new resource or training again!

As part of this new experience, we’ve also completely redesigned Klaviyo Academy. Sharpen your marketing skills and get inspired with new strategies and ideas. We’ve got a variety of learning formats to fit your learning style and schedule:

• Read a quick guide or watch a video to upskill in under 10 minutes.
• Register for an on-demand course to learn new concepts and skills in under an hour.
• Attend a live training session hosted by our world-class team of Klaviyo experts. We offer global live trainings that are timezone-friendly in English and French.
• Earn a certificate and prove your Klaviyo knowledge.

We’re thrilled to offer you this new, streamlined customer experience. The best part? The Power Up is just getting started. Head to The Klaviyo Power Up, explore new resources, embark on a Power Path, and get excited about the possibilities of what you can do with Klaviyo.