Mae Rice

Mae Rice is a senior content marketing manager at Klaviyo, leading case studies and writing customer-focused blog posts. A longtime journalist and content marketer, she has covered marketing, technology and the ways they intersect since 2019, and her freelance work has appeared in Insider, Vox, Buzzfeed Reader and beyond. She graduated from the University of Chicago and lives in Chicago.
Posts by this author

Mae Rice
Thirteen Lune: forging their own growth pathJun 14, 2022
Thirteen Lune is a beauty venture like none other: born after the iOS update, focused on authentic content and dedicated to leveling the playing field.

Mae Rice
Big Heart Tea: pivoting from wholesale to DTCMay 1, 2022
For Big Heart Tea founder Lisa Govro, the pandemic was the rare kind of roller coaster ride that starts with a fall. At the beginning of 2020, the St. Louis-based entrepreneur mainly sold her organic tea wholesale, through a mix of national retailers like Anthropologie and local restaurants and cafes, like St. Louis’ Cafe Osage. […]