James Fang

James Fang is the director of product marketing at Klaviyo, where he leads go-to-market strategies for data and analytics products. He focuses on helping customers unlock the full potential of their data through actionable insights and personalized experiences. Based in San Jose, CA, James enjoys traveling around the world and spending time with his wife and three children.
Posts by this author

James Fang
Say goodbye to complexity and hello to efficiency with KDPFeb 19, 2025
Learn how Klaviyo Data Platform merges data, intelligence, and activation into one seamless system, eliminating the need for constant syncing across separate tools.

James Fang
Why standalone CDPs are a relic of the past—and what you should consider insteadFeb 14, 2025
Discover why a customer data platform (CDP) is essential, how traditional CDPs fail at personalization, and why the future lies in an embedded CDP.

James Fang
Less content chaos with Klaviyo's Universal Content APIFeb 14, 2025
Klaviyo’s Universal Content offers developers and tech partners a way to create, read, update, and delete universal content blocks programmatically.

James Fang
Unlock more conversionsJan 22, 2025
Boost your brand’s insights with Klaviyo Extended ID and Shopify Pixel Sync. Capture 5-10% more events, transforming anonymous activity into actionable data for better performance.