Perfecting the art of the pivot, Nihar Kulkarni transitioned from a long career in the music industry (spanning 13 years working at labels such as Bad Boy Records and Republic Records) to the tech industry after being hired at Roswell Studios. He became a student and sponge of eCommerce and shortly joined as a partner at the agency where he has applied his managerial and operational chops to grow the firm from 5 original partners to a team of 30 worldwide. Born and raised in Detroit, Michigan he’s a fan of Detroit muscle cars and sports (though as abysmal as they can be at times) and as a University of Michigan alumni bleeds maize and blue. Go Wolverines!